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Silverback celebrates a record breaking 6 months

media contact: David Perry & Associates, Inc / (415) 676-7007 / news@davidperry.com 

Silverback celebrates a record breaking 6 months producing and supporting major live events in San Francisco and abroad.

13 November 2024 — San Francisco, California: Silverback, a west-coast leader in large-scale production and event management closes out the third quarter supporting 20 clients and over 1,500,000 participants, attendees and spectators across the last 6 months of unique and iconic events.   

The dynamic SF based production agency provides a vast array of event management, staffing and government liaison services in the endurance space, to parades & music festivals, graduations, sailing and tennis events, amongst others. 

Silverback kicked off the season with the delivery of SailGP Bermuda on May 4-5th working in partnership with the SailGP to design a first of its kind Race Stadium venue on the island’s remote stretch of Morgan’s Point. Ultimately resulting in the company’s 7th successful delivery of on-shore operations around the world for one of sports fastest growing leagues.  

Two weeks later came the 113th edition of the iconic Bay To Breakers footrace on May 19th.  Produced in partnership and co-owned with Motiv Sports, the team provides full-service race direction and production for this bucket list race of more than 20,000 participants and tens of thousands of spectators, making it one of the most unique experiences and oldest events in the running industry. 

Headlining the month of June, Silverback was selected as the executive producer of the San Francisco Pride Festival Celebration, June 29-30th.  San Francisco Pride is one of the largest LGBTQ+ celebrations in the world with 200 + parade contingents and exhibitors located in the heart of San Francisco’s Civic Center Plaza and the Market Street area.  This is San Francisco’s largest annual event that welcomes over 1,000,000 people from around the world.  

Tapped again by SailGP for Season 4 Grand Final San Francisco.  Silverback executed a sold-out event, across multiple venues spanning from the Yacht Club Peninsula to the 300,000 square foot tech base at Pier 80, where the team managed all production, permitting and on-shore site operations. The internationally televised league saw viewership increase to 193 Million dedicated viewers across the globe, a 48% increase from Season 3.  And for the first time ever, Spain was crowned as Champion.

July’s anchor event was the 47th edition of The San Francisco Marathon, in continued partnership with Jumping Fences, Inc., owners of the event. Silverback provides full-service event production, permitting and race management for the 30,000-person event. The San Francisco Marathon is known for its beautiful yet challenging course route featuring a Full Loop Marathon over the Golden Gate Bridge, First Half Marathon, Second Half Marathon, 10K, 5K, Kids and Ultra distance races, all in one weekend. 

Lastly, the team supported Another Planet Entertainment with the annual Outside Lands Music Festival at Golden Gate Park, San Francisco’s biggest 3-day music festival attracting 75,000 attendees each day.  For the fourth consecutive year, Silverback provided hospitality, project management and transportation services for the festival’s exclusive Golden Gate Club. 

“What the team at Silverback has accomplished over these past 6 months is nothing short of incredible. We have been entrusted with the management and production of some of the world’s most iconic events, a responsibility we never take for granted.  The team continues to deliver week in and week out across one of the most diversified event portfolios out there. We’ll keep building on our foundation while honing our craft, as we look forward to the next chapter,” said Kyle Meyers, CEO/Co-Founder of Silverback.

Other key events rounding out 2024:

  • November 3rd, Golden Gate Half Marathon & 5k 
  • November 17th, Berkeley Half Marathon, 10k & 5k 
  • November 21-23rd, Formula 1 Las Vegas Grand Prix 
  • December 8th, California International Marathon 

For more information about Silverback, visit www.gosilverback.com  and follow the event on Facebook and Instagram.

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