BEARBOX Launches Online and in Palm Springs August 17
Media contact: David Perry / news@davidperry.com / (415) 767-1067
BEARBOX Launches Online and in Palm Springs August 17
Designers Nicholas Clements-Lindsey and Grant Barrett Create Lifestyle Brand Celebrating Diversity and Positive Body Image
12 August 2020 – Palm Springs, CA: It takes more than a pandemic to keep down designer Nicholas Clements-Lindsey, the first and youngest African American male to debut his collection at the Mercedes-Benz Fashion Weeks in New York and Los Angeles. Including an international collection debut at Versailes in Paris, Along with design partner Grant Barrett, the fashion-forward pair want everybody to know that every body is beautiful. That’s why they created BEARBOX (www.bearboxworld.com) a line of sexy, size-friendly intimates that celebrates diversity in all its fabulous shades.
“I’m a big boy and I want big bodies to know now there’s sexy shades and shapes for them,” said Clements-Lindsey, 36, who will debut his new line online and in Palm Springs on Monday, August 17. “Big is beautiful and I’m here to make it proud.”
Created in 2019, BEARBOX is fashion with a mission: to create a lifestyle brand that celebrates inclusivity, diversity and togetherness within the community. The brand started on Instagram and within six months had garnered international attention and over 4300 followers and more than 38,000 weekly visitors.
“It’s all about social engagement,” said Barrett 34, noting that their business model is based in online subscriptions. “This is fashion for the Instagram generation.”
The line has garnered support from various celebrities in the LGBTQIAA+ community; including Jaida Essence Hall and Tatianna (RuPaul’s Drag Race), Jonny McGovern (Hey Qween) and Daniel Franzese (Mean Girls).
It was when Clements-Lindsey was a student at Texas Christian University (where he garnered a quadruple major) that his life took a turn towards fashion – and overseas – when he grabbed chance to study Italian culture and literature in Italy. While there, he took in a summer preview of Chanel in Perugia, Italy, an experience that led to his strong desire to design and dress men and women around the world. In the summer of 2008, Clements-Lindsey successfully presented a collection to 35 elite stylists, designers, and socialites in the Dallas/Fort Worth area. He was then in constant demand. He has presented at Los Angeles Fashion Week and received praise by networks such as E! Entertainment and publications such as Italian Vogue and Essence Magazine.
With Barrett’s fifteen years of experience in the business and finance industry, the challenge of building a brand based on principles that hadn’t been catered to was incredibly appealing. After spending years working with internationally renowned fashion house COACH and almost a decade with the Walt Disney Company, Barrett was able to use his experience in both the sales, marketing, management and business development to implement the necessary strategies to begin a brand from the ground up. Residing in California, Barrett is excited to expand on the idea of mixing inclusivity and accessibility with the “California Cool” vibe that BEARBOX evokes.