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San Francisco Tulip Day 2025: Celebrate Spring in Union Square

SAN FRANCISCO, March 6, 2025 /PRNewswire/ — The return of Spring and Summer in San Francisco’s Union Square will officially arrive on Saturday, March 22, when the Union Square Alliance hosts San Francisco Tulip Day 2025, an event that will transform Union Square into a tulip garden with 80,000 colorful American-produced flowers grown from Dutch bulbs.

“Union Square is the beating heart of downtown. Events like Tulip Day, that kicks off Union Square in Bloom, give people an opportunity to experience one of the unique annual community gatherings our city has to offer. I am pleased to have this beautiful event return for another year, so that we can continue to show the world what makes San Francisco so special,” said Mayor Daniel Lurie.

Held traditionally in honor of International Women’s Day, San Francisco Tulip Day kicks off San Francisco’s annual Union Square in Bloom initiative, in which businesses celebrate the arrival of Spring and Summer with floral displays, food, cocktails, and events, to celebrate Union Square’s rich floral tradition. A full list of Union Square in Bloom events can be found here.

“With the arrival of Tulip Day in Union Square, we are welcoming the changing seasons and celebrating San Francisco’s continued growth and revitalization at the heart of the city,” said Marisa Rodriguez, CEO of Union Square Alliance. “These flowers represent vitality and growth, and with Spring now here, we can look forward to the future with confidence and positivity. We are honored to host this event once again with our partners from the Netherlands, and we can’t wait to showcase another beautiful Tulip Day in Union Square.”

Tulips handed out in honor of International Women’s Day are grown in the United States but originate in the Netherlands. On Tulip Day, the public is invited to pick a free bouquet of tulips (eight tulips per person) for themselves or as a gift to a woman who inspires them. 

San Francisco Tulip Day 2025 is presented by the Union Square FoundationUnion Square Alliance, the Office of Mayor Daniel Luriethe San Francisco Office of Economic and Workforce Development, Amazon, JPMorganChase, United Airlines, van Hoekelen Greenhouses, Inc., and the Consulate General of the Netherlands in San Francisco.